PURE DIAMONDS. PURE VALUES
Live / Allowed — Published for opposition (as of 24 Sept 2026)
What this means for you
Approved and waiting on proof of use. It will register unless the applicant drops it, and its 16 Feb 2026 filing date already counts against anyone who files later.
Record
- Serial number
- 99655554
- Mark type
- Slogan / phrase
- Filed
- 16 Feb 2026
- Published for opposition
- 14 Jul 2026
Goods and services
- Class 014 — Jewelry: Diamonds; Synthetic diamonds; Gemstones; Precious gemstones; Jewelry; Diamond jewelry; Gemstone jewelry
Owner
- Aurora Diamonds LLC, Celebration, FL, US
- Aurora Diamonds LLC, Celebration, FL, US
Board proceedings on this mark
- Extension of Time to Oppose No. 99655554 — Jewelers Vigilance Committee v. Aurora Diamonds LLC, filed 11 Aug 2026 (Terminated)
Prosecution history
- 23 Sept 2026 — EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
- 11 Aug 2026 — EXTENSION OF TIME TO OPPOSE RECEIVED
- 14 Jul 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 14 Jul 2026 — PUBLISHED FOR OPPOSITION
- 08 Jul 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 15 Jun 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 15 Jun 2026 — ASSIGNED TO EXAMINER
- 14 Jun 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 16 Feb 2026 — APPLICATION FILING RECEIPT MAILED
- 16 Feb 2026 — NEW APPLICATION ENTERED