PLAYA PAPAYA
Live / Applied — Suspended — suspension letter mailed (as of 04 Aug 2026)
What this means for you
Not registered yet, but its 24 Dec 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99565282
- Mark type
- Word mark
- Filed
- 24 Dec 2025
- Attorney of record
- Luisa M. Bonachea
Goods and services
- Class 032 — Light beverages: (Based on Use) Smoothies; Fruit beverages (Based on Intent to Use) Fruit juice
Owner
- Pura Vida Miami IP LLC, Miami, FL, US
Board proceedings on this mark
The owner also pleads this mark in 1 other Board proceeding.
Prosecution history
- 04 Aug 2026 — NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
- 04 Aug 2026 — LETTER OF SUSPENSION E-MAILED
- 04 Aug 2026 — SUSPENSION LETTER WRITTEN
- 23 Jul 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 23 Jul 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 23 Jul 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
- 22 Jul 2026 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 22 Jul 2026 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 22 Jul 2026 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 16 Jul 2026 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 16 Jul 2026 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 16 Jul 2026 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 27 Apr 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 27 Apr 2026 — NON-FINAL ACTION E-MAILED
- 27 Apr 2026 — NON-FINAL ACTION WRITTEN