BELIF ORIGINAL FORMULA
Live / Applied — Suspended — suspension letter mailed (as of 01 Jun 2026)
What this means for you
Not registered yet, but its 28 Nov 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99519976
- Mark type
- Word mark
- Filed
- 28 Nov 2025
- Attorney of record
- Naresh Kilaru
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Fabric softeners for laundry use; Laundry detergent; Laundry soap; Laundry starch; Non-medicated toiletry preparations; Perfumes; Hair care preparations; Cosmetics and cosmetic preparations; Room fragrancing preparations; Tissues impregnated with cosmetic lotions; Cleaning preparations; Non-medicated soaps for personal use; Dentifrices; Non-medicated pet shampoos
Owner
- LG H&H Co., LTD., Seoul, KR
Prosecution history
- 01 Jun 2026 — NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
- 01 Jun 2026 — LETTER OF SUSPENSION E-MAILED
- 01 Jun 2026 — SUSPENSION LETTER WRITTEN
- 26 May 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 26 May 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 26 May 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
- 19 Mar 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 19 Mar 2026 — NON-FINAL ACTION E-MAILED
- 19 Mar 2026 — NON-FINAL ACTION WRITTEN
- 10 Mar 2026 — ASSIGNED TO EXAMINER
- 12 Feb 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 17 Dec 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 17 Dec 2025 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 17 Dec 2025 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 28 Nov 2025 — APPLICATION FILING RECEIPT MAILED