GOLD STANDARD FROM E-Z CLOR
Live / Registered — Registered (as of 01 Sept 2026)
What this means for you
Registered since 01 Sept 2026. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 01 Sept 2032: the §8 declaration of use).
Record
- Serial number
- 99400796
- Registration number
- 8427651
- Mark type
- Slogan / phrase
- Filed
- 18 Sept 2025
- Published for opposition
- 10 Mar 2026
- Registered
- 01 Sept 2026
- Next maintenance filing
- §8 declaration of use, due by 01 Sept 2032 (grace period to 01 Mar 2033)
- Attorney of record
- Jason P. Mueller
Goods and services
- Class 001 — Chemicals: Chemicals for use in purification of water; Water purifying chemicals for swimming pools; Water-purifying chemicals; Water treatment chemicals for use in swimming pools and spas; Chemicals for use in water treatment; Chlorine for swimming pools; Chemical analysis kit for testing swimming pool water
- Class 005 — Pharmaceuticals: Algaecide chemicals for swimming pools; Algaecides for use in swimming pools and spas; Sanitizing preparations for swimming pool and spa use
Owner
- ALLIANCE TRADING, INC., Covington, LA, US
- ALLIANCE TRADING, INC., Covington, LA, US
- ALLIANCE TRADING, INC., Covington, LA, US
Prior registrations
Prosecution history
- 01 Sept 2026 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
- 01 Sept 2026 — REGISTERED-PRINCIPAL REGISTER
- 10 Aug 2026 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
- 10 Aug 2026 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
- 17 Jul 2026 — STATEMENT OF USE PROCESSING COMPLETE
- 08 May 2026 — USE AMENDMENT FILED
- 17 Jul 2026 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
- 08 May 2026 — TEAS STATEMENT OF USE RECEIVED
- 05 May 2026 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
- 10 Mar 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 10 Mar 2026 — PUBLISHED FOR OPPOSITION
- 04 Mar 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 13 Feb 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 11 Feb 2026 — ASSIGNED TO EXAMINER
- 10 Feb 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED