EXTREME LENGTH
Live / Registered — Registered — Sections 8 & 15 accepted and acknowledged (as of 20 Mar 2026)
What this means for you
Registered since 01 Dec 2020. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 01 Dec 2030: the §8 & §9 renewal).
Record
- Serial number
- 88776402
- Registration number
- 6212883
- Mark type
- Word mark
- Filed
- 28 Jan 2020
- Published for opposition
- 21 Apr 2020
- Registered
- 01 Dec 2020
- Next maintenance filing
- §8 & §9 renewal, due by 01 Dec 2030 (grace period to 01 Jun 2031)
- Attorney of record
- Lisa M. Gigliotti
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Hair care preparations
Owner
- L'OREAL USA S/D, INC., NEW YORK, NY, US
- L'Oreal USA Creative, Inc., New York, NY, US
- L'Oreal USA Creative, Inc., New York, NY, US
- L'Oreal USA Creative, Inc., New York, NY, US
Prior registrations
Prosecution history
- 20 Mar 2026 — NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
- 20 Mar 2026 — REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
- 20 Mar 2026 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 19 Dec 2025 — TEAS SECTION 8 & 15 RECEIVED
- 01 Dec 2025 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
- 24 Jan 2024 — AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
- 01 Dec 2020 — REGISTERED-PRINCIPAL REGISTER
- 29 Oct 2020 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
- 28 Oct 2020 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
- 08 Oct 2020 — STATEMENT OF USE PROCESSING COMPLETE
- 22 Sept 2020 — USE AMENDMENT FILED
- 07 Oct 2020 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
- 22 Sept 2020 — TEAS STATEMENT OF USE RECEIVED
- 16 Jun 2020 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
- 21 Apr 2020 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED