LONG LASTING BEAUTY THAT LASTS AS LONG AS YOU DO
Live / Registered — Registered — Sections 8 & 15 accepted and acknowledged (as of 30 Jan 2024)
What this means for you
Registered since 18 Apr 2017. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (the §8 & §9 renewal is due by 18 Apr 2027, and its filing window is open now).
Record
- Serial number
- 87139441
- Registration number
- 5188535
- Mark type
- Slogan / phrase
- Filed
- 16 Aug 2016
- Published for opposition
- 27 Dec 2016
- Registered
- 18 Apr 2017
- Next maintenance filing
- §8 & §9 renewal, due by 18 Apr 2027 (grace period to 18 Oct 2027)
- Attorney of record
- Zachary A. Aria
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Cosmetics and personal care products, namely, lipstick in solid or liquid form, lip liner, lip gloss, lipstick remover, eye liner, eyebrow liner and mascara
Owner
- SGII, Inc., Sapulpa, OK, US
- SGII, Inc., Foothill Ranch, CA, US
- SGII, Inc., Foothill Ranch, CA, US
Prosecution history
- 18 Apr 2026 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 01 Dec 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 01 Dec 2025 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 01 Dec 2025 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 01 Dec 2025 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 01 Dec 2025 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 30 Jan 2024 — NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
- 30 Jan 2024 — REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
- 29 Jan 2024 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 07 Aug 2023 — TEAS SECTION 8 & 15 RECEIVED
- 18 Apr 2022 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
- 03 Oct 2019 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 03 Oct 2019 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 07 Jun 2018 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 07 Jun 2018 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED