BESTE
Live / Registered — Registered — Section 8 accepted (as of 20 Mar 2025)
What this means for you
Registered since 07 Aug 2018. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 07 Aug 2028: the §8 & §9 renewal).
Record
- Serial number
- 87100758
- Registration number
- 5537437
- Mark type
- Word mark
- Filed
- 12 Jul 2016
- Registered
- 07 Aug 2018
- Next maintenance filing
- §8 & §9 renewal, due by 07 Aug 2028 (grace period to 07 Feb 2029)
- Attorney of record
- Anna Kuhn
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Facial cleansers; Skin cleansers
Owner
- SHISEIDO AMERICAS CORPORATION, New York, NY, US
- DRUNK ELEPHANT, LLC, Newport Beach, CA, US
- DRUNK ELEPHANT, LLC, Newport Beach, CA, US
- Drunk Elephant, LLC, Austin, TX, US
Prosecution history
- 20 Mar 2025 — NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
- 20 Mar 2025 — REGISTERED - SEC. 8 (6-YR) ACCEPTED
- 20 Mar 2025 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 06 Aug 2024 — TEAS SECTION 8 RECEIVED
- 07 Aug 2023 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
- 11 Mar 2022 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 11 Mar 2022 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 11 Mar 2022 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 11 Mar 2022 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 11 Mar 2022 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 03 Mar 2021 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 03 Feb 2021 — AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
- 28 Jun 2019 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 28 Jun 2019 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 07 Aug 2018 — REGISTERED-SUPPLEMENTAL REGISTER