PLUS WHITE XTRA
Live / Registered — Registered and renewed (as of 05 Aug 2017)
What this means for you
Registered since 03 Jul 2007. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (the §8 & §9 renewal is due by 03 Jul 2027, and its filing window is open now).
Record
- Serial number
- 78978341
- Registration number
- 3259579
- Mark type
- Word mark
- Filed
- 10 May 2005
- Published for opposition
- 06 Jun 2006
- Registered
- 03 Jul 2007
- Current term from
- 03 Jul 2017
- Next maintenance filing
- §8 & §9 renewal, due by 03 Jul 2027 (grace period to 03 Jan 2028)
- Attorney of record
- Holly M. Ford Lewis
Goods and services
- Class 003 — Cosmetics and cleaning preparations: oral care products, namely, toothpaste, tooth gels, tooth-whitening brush-on gel
Owner
- CCA Industries, Inc., LYNDHURST, NJ, US
- CCA Industries, Inc., East Rutherford, NJ, US
- CCA Industries, Inc., East Rutherford, NJ, US
Prior registrations
Board proceedings on this mark
The owner also pleads this mark in 2 other Board proceedings.
Prosecution history
- 03 Jul 2026 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 08 Jun 2026 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 08 Jun 2026 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 08 Jun 2026 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 12 Nov 2025 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 12 Nov 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 12 Nov 2025 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 12 Nov 2025 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 12 Nov 2025 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 12 Nov 2025 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 19 Jul 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 19 Jul 2025 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 19 Jul 2025 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 02 Apr 2025 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 02 Apr 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED