BEECH STREET
Live / Registered — Registered and renewed (as of 11 Apr 2026)
What this means for you
Registered since 21 Mar 2006. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 21 Mar 2036: the §8 & §9 renewal).
Record
- Serial number
- 78600253
- Registration number
- 3071061
- Mark type
- Design + words
- Filed
- 01 Apr 2005
- Published for opposition
- 27 Dec 2005
- Registered
- 21 Mar 2006
- Current term from
- 21 Mar 2026
- Next maintenance filing
- §8 & §9 renewal, due by 21 Mar 2036 (grace period to 21 Sept 2036)
- Attorney of record
- Aaron Y. Silverstein
Goods and services
- Class 035 — Advertising and business services: Cost management for the health care benefit plans of others
Owner
- VIANT, INC., NAPERVILLE, IL, US
- VIANT HOLDINGS, INC., NAPERVILLE, IL, US
- Beech Street Corporation, Lake Forest, CA, US
- Beech Street Corporation, Lake Forest, CA, US
- Beech Street Corporation, Lake Forest, CA, US
Prior registrations
Prosecution history
- 11 Apr 2026 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
- 11 Apr 2026 — REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
- 11 Apr 2026 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 11 Apr 2026 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 02 Feb 2026 — TEAS SECTION 8 & 9 RECEIVED
- 21 May 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 21 May 2025 — TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
- 21 May 2025 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 21 May 2025 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 21 May 2025 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 21 May 2025 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 07 May 2025 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 24 Apr 2025 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 02 Apr 2025 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 21 Mar 2025 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED