NEW ERA FITS

What this means for you

Registered since 24 Mar 2009. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 24 Mar 2029: the §8 & §9 renewal).

Record

Serial number

76623247

Registration number

3595192

Mark type

Word mark

Filed

06 Dec 2004

Published for opposition

27 Sept 2005

Registered

24 Mar 2009

Current term from

24 Mar 2019

Next maintenance filing

§8 & §9 renewal, due by 24 Mar 2029 (grace period to 24 Sept 2029)

Attorney of record

Neil B. Friedman, Ryan A. McGonigle

Goods and services

• Class 025 — Clothing: athletic caps

Owner

• NEW ERA CAP, LLC, BUFFALO, NY, US
• New Era Cap Co., Inc., Buffalo, NY, US
• New Era Cap Co., Inc., Buffalo, NY, US
• New Era Cap Company, Inc., Derby, NY, US

Prior registrations

• Registration 2014667
• Registration 2017209
• Registration 2031348
• Registration 2391755
• Registration 2434957
• Registration 2434961
• Registration 2584973

Board proceedings on this mark

The owner also pleads this mark in 196 other Board proceedings.

Board decisions about this mark

• Opposition sustained on use in commerce (e.g., nonuse, unlawful use) — COOLERA v. ERA 8 BY LAMAR JACKSON, 27 Aug 2026
• Opposition sustained on use in commerce (e.g., nonuse, unlawful use) — COOLERA v. ERA 8 BY LAMAR JACKSON, 27 Aug 2026
• Order: Partial SJ Granted on the issue of claim preclusion, Allegations stricken; Proceedings Suspended pending settlement negotiations — MY ERA v. ERA 8, 31 Oct 2023

Prosecution history

• 23 Aug 2023 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
• 12 Jan 2022 — AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
• 19 Sept 2018 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
• 16 May 2018 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
• 16 May 2018 — REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
• 16 May 2018 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
• 16 May 2018 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
• 07 May 2018 — TEAS SECTION 8 & 9 RECEIVED
• 24 Mar 2018 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
• 14 Jul 2017 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
• 27 Jan 2017 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
• 27 Jan 2017 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
• 13 Jan 2017 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
• 13 Jan 2017 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
• 19 Jun 2014 — NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED