CHEERIOS
Live / Registered — Registered and renewed (as of 14 Apr 2017)
What this means for you
Registered since 12 Aug 1997. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (the §8 & §9 renewal is due by 12 Aug 2027, and its filing window is open now).
Record
- Serial number
- 75178554
- Registration number
- 2087834
- Mark type
- Word mark
- Filed
- 08 Oct 1996
- Published for opposition
- 20 May 1997
- Registered
- 12 Aug 1997
- Current term from
- 12 Aug 2017
- Next maintenance filing
- §8 & §9 renewal, due by 12 Aug 2027 (grace period to 12 Feb 2028)
- Attorney of record
- Shelby K. Bruce
Goods and services
- Class 025 — Clothing: shirts and hats
Owner
- GENERAL MILLS IP HOLDINGS II, LLC, MINNEAPOLIS, MN, US
- GENERAL MILLS IP HOLDINGS I, LLC, MINNEAPOLIS, MN, US
- General Mills, Inc., Minneapolis, MN, US
- General Mills, Inc., Minneapolis, MN, US
- General Mills, Inc., Minneapolis, MN, US
Prior registrations
Board proceedings on this mark
The owner also pleads this mark in 2 other Board proceedings.
Prosecution history
- 12 Aug 2026 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 07 Jun 2023 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 07 Jun 2023 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 07 Jun 2023 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 07 Jun 2023 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 07 Jun 2023 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 14 Dec 2022 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 14 Dec 2022 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 14 Dec 2022 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 14 Dec 2022 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 14 Dec 2022 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 14 Dec 2022 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 26 Nov 2019 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 26 Nov 2019 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 14 Apr 2017 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED