SNAP, CRACKLE, POP
Live / Registered — Registered and renewed (as of 12 Jun 2026)
What this means for you
Registered since 04 May 1976. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 04 May 2036: the §8 & §9 renewal).
Record
- Serial number
- 73049427
- Registration number
- 1038909
- Mark type
- Word mark
- Filed
- 14 Apr 1975
- Registered
- 04 May 1976
- Current term from
- 04 May 2026
- Next maintenance filing
- §8 & §9 renewal, due by 04 May 2036 (grace period to 04 Nov 2036)
- Attorney of record
- Jeremy M. Roe
Goods and services
- Class 030 — Staple foods: PREPARATIONS MADE FROM CEREALS, ESPECIALLY READY-TO-EAT CEREALS
Owner
- KELLOGG NORTH AMERICA COMPANY LLC, BATTLE CREEK, MI, US
- KELLOGG NORTH AMERICA COMPANY, BATTLE CREEK, MI, US
- KELLOGG COMPANY, BATTLE CREEK, MI, US
Prior registrations
Board proceedings on this mark
The owner also pleads this mark in 57 other Board proceedings.
Prosecution history
- 12 Jun 2026 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
- 12 Jun 2026 — REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)
- 12 Jun 2026 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 12 Jun 2026 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 09 Apr 2026 — TEAS SECTION 8 & 9 RECEIVED
- 04 May 2025 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 13 Dec 2023 — AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
- 19 Jul 2016 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
- 19 Jul 2016 — REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
- 19 Jul 2016 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 19 Jul 2016 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 27 Apr 2016 — TEAS SECTION 8 & 9 RECEIVED
- 01 Feb 2016 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 01 Feb 2016 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 10 Oct 2007 — CASE FILE IN TICRS