GUARDIANWELL ATHLETE PLAYBOOK
Live / Applied — New application — not yet assigned to an examiner (as of 04 Nov 2026)
What this means for you
Not registered yet, but its 04 Nov 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 50199009
- Mark type
- Word mark
- Filed
- 04 Nov 2026
- Attorney of record
- Catherine M.C. Farrelly
Goods and services
- Class 035 — Advertising and business services: Business management and administration of a network of financial, insurance, investment, retirement and annuity advisors and agents; Operating on-line marketplaces featuring benefits, insurance and wellness-type services.
- Class 036 — Insurance and financial services: Providing group benefits and employee benefit services, namely, administration of employee benefit plans concerning insurance and finance; Providing insurance, financial and investment services, namely, group and individual life, disability, accident, critical care, pet, vision, hospital indemnity, and dental insurance underwriting services; retirement planning services, namely, financial planning for retirement; retirement investment fund management; actuarial services; insurance administration; financial analysis and consultation; financial asset management; annuity underwriting and administration; insurance and securities brokerage; administration of employee benefit plans concerning insurance and finance; fiduciary representative services; electronic funds transfers; investment advice; investment management; money management, namely, financial asset management; investment fund management; retirement investment management; providing information in the fields of insurance, financial, and investment services via a global computer network.
Owner
- The Guardian Life Insurance Company of America, New York, NY, US
Prosecution history
- 04 Nov 2026 — APPLICATION FILING RECEIPT MAILED
- 04 Nov 2026 — NEW APPLICATION ENTERED