THE TERAVAL IDENTITY IS BUILT AROUND TWO ELEMENTS: THE TERAVAL WORDMARK AND A LOGO SYMBOL.01. THE WORDMARK IS INTENTIONALLY BOLD, GEOMETRIC, AND HIGHLY CONSTRUCTED. ITS CUSTOM-LOOKING LETTER FORMS GIVE THE BRAND A STRONG SENSE OF CONFIDENCE, EXPERTISE, AND MODERNITY. 02. THE LOGO SYMBOL USES FOUR DIRECTIONAL FORMS THAT COME TOGETHER AROUND A CENTRAL POINT. THEIR ORGANIC, ANGULAR SHAPES SUGGEST DIFFERENT FORCES, ORIGINS, AND DESTINATIONS CONVERGING INTO ONE SYSTEM, A STRONG VISUAL METAPHOR FOR TERAVAL'S ROLE IN CONNECTING PRODUCERS, PRODUCTS, AND MARKETS. THE FOUR-COLOR CONSTRUCTION ALSO INTRODUCES A SENSE OF NATURE, AGRICULTURE, DIVERSITY, AND GROWTH, WHILE PREVENTING THE IDENTITY FROM FEELING LIKE A TRADITIONAL AGRICULTURAL BRAND.
Live / Applied — New application — not yet assigned to an examiner (as of 29 Oct 2026)
What this means for you
Not registered yet, but its 29 Oct 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 50188654
- Mark type
- Design + words
- Filed
- 29 Oct 2026
Goods and services
- Class 031 — Natural agricultural products: Fresh fruit; Citrus fruit, fresh
Owner
- Terra Produce LLC, Tomball, TX, US
Prosecution history
- 29 Oct 2026 — APPLICATION FILING RECEIPT MAILED
- 29 Oct 2026 — NEW APPLICATION ENTERED